I’ll be the first to admit, while I have been successfully running the Build Your Library business for six years, I still wouldn’t consider myself a “business-woman.” When Build Your Library started with its first 2 full level program offerings, the pricing structure was not necessarily forward thinking.
I was at an awkward place. We were brand-spanking new, and I wanted to price our products to be extremely affordable, but of course making money was also a consideration. My husband started to spout off some business sounding terms such as ROI, perceived value, and such, but I really didn’t have much of an inkling that this endeavor would ever take off to the extent is has. I want to thank you all for that. 🙂
We started off with an “introductory pricing” model where the projected full price was discounted for an unspecified amount of time, but that eventually just disappeared leaving the lower prices. We kept adding products, and kept with the similarly priced model that you now see, with a nearly full portfolio of products.
Moving into our 7th year in business, we are finally looking into our first price restructure to modestly bring our pricing more in line with where they were originally going to settle. It has been pointed out to us several times that the value of our products far outweighs the cost, especially with the time, effort and diligence going into each level to produce, as well as the time and effort you are saved with a complete open-and-go curriculum, and free lifetime updates as required.
We are currently running our Summer Back to School Sale for the rest of this week, where you can still lock in and get 20% off the original prices. But starting on August 20th, the new price list will be as follows (many of you would have probably not noticed):
Level 0 – $29.95
Level 1-4 – $39.95
Level 5-8 – $49.95
Level 9-12 – $59.95
Unit Studies – $7.95-12.95
These prices include full lesson plans with daily and weekly schedules, comprehensive book lists, activities, supplemental links and all updates when released.
Family Reading Crates – $34.99
As always you will get the very best in secular literature-based homeschool curriculum from us. Our pricing is still going to be lower than many of our competitors, because I know that the majority of homeschooling families are on a budget and I want everyone to be able to afford Build Your Library. We look forward to continuing to bring you the best products, updates and customer service that we are able to provide!